What is the best deadline for getting something done?

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The art (and science) of procrastination

a row of clocks showing different times
Credit: Westend61 / Getty.

Why can it take us so long to get around to the things we’ve said we’d do? Researchers have set their sights on that most human of flaws: procrastination. Turns out, if you want someone to do you a favour, set the right deadline – and play the guilt card.

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